We’re always working behind the scenes to improve how we do things and every now and then, we hit a milestone that’s worth sharing widely. Today, we’re pleased to share a small but meaningful step forward in our journey toward more sustainable packaging.
Over the past year, we’ve been working closely with our factories to transition to plastic sofa wrap that contains recycled content. Between April and June 2025, we hit a notable benchmark: We supplied more plastic with recycled content than without!
Out of 14.6 tonnes of plastic packaging, 9.2 tonnes contained recycled plastics. That’s over 62% – a meaningful first step in reducing our reliance on virgin plastic.
The current recycled content in the wrap sits at around 30%, so there’s still work ahead, but moments like this are worth pausing for. Every step forward is part of a bigger journey to doing better for the planet.
Thanks for being part of it!
The Siren Team
